Product feature · Newborn
Made for the very first months: BabyBjörn's new Bouncer Begin
A newborn bouncer that works from day one, rocks with your baby's own movements and folds flat for the car. Here's what's new, and how to use a bouncer well.

Every new parent needs somewhere safe to put the baby down for ten minutes. To eat a slice of toast with two hands, to get dressed, to answer the door. For a lot of families, that place is a bouncer, and BabyBjörn's has been a fixture of living rooms for decades.
The new Bouncer Begin is the next version of that design, built specifically for the first months with a new baby. BabyBjörn says around 400 babies and their families gave feedback during its development.
Snug from day one
It can be used from 2.8kg, with no extra insert needed. The cocoon-like shape supports your baby from head to hips, and BabyBjörn says the design is acknowledged as hip healthy by the International Hip Dysplasia Institute. The buckles and harness are designed to adjust easily as your baby grows.
The rocking comes from your baby's own movements, which the brand says helps with motor skills and balance while soothing them at the same time. No batteries, no music, no flashing lights.
No batteries, no music, no flashing lights. Just a gentle rock, powered by your baby.
Easy to live with
It's lightweight and folds flat, so it's simple to move from room to room, slide behind the sofa or take to the grandparents'. An easy-grip seat positioner lets you switch between positions quickly, and the fabric seat comes off for the washing machine, which, trust us, it will need.
It comes in brushed woven fabric or airy mesh, in Light Green, Dark Gray, Cream and Sand Gray, all certified to Oeko-Tex Standard 100, Class 1, meaning safe for skin and mouths.
Using a bouncer safely
A bouncer is for awake time, not sleep. Always use the harness, keep it on the floor rather than a table or sofa, and stay nearby. If your baby falls asleep, The Lullaby Trust advises moving them onto their back on a firm, flat surface. The Bouncer Begin is suitable from birth to 9 months, or up to 9kg.
Where to buy
The Bouncer Begin is £185.90 from babybjorn.co.uk and selected retailers.
Our pick
BabyBjörn Bouncer Begin
A newborn bouncer with a snug, cocoon-like seat, natural rocking and a machine-washable fabric seat that folds flat for storage and travel.
0 to 9 months · 2.8kg to 9kg · Woven or mesh · Folds flat
£185.90 · BabyBjörn
Shop the Bouncer BeginPrice correct at the time of writing and may change. This article is general information and doesn't replace advice from your midwife, health visitor or GP. For safer sleep advice, visit The Lullaby Trust.
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When choosing a supplement to support your fertility journey, look for science-backed, high-quality ingredients. Our editors are careful to select and partner with brands that use ingredients that have been clinically studied to support fertility. Eu Natural® (pronounced you) covers all those bases and more. We love knowing that Eu Natural® products contain zero artificial additives, binders, or fillers and are lab-tested to ensure purity and potency.

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